Branding
Branding, at least the way we practice it, means using every possible opportunity to create a good impression with your audience. It’s the cumulative effect of every newspaper ad, radio spot, store display, event, packaging, word-of-mouth and more–to define who you are and what makes you different. So how do you make every project fresh, but keep them all integrated in the same family? Yep, branding.
Branding, at least the way we practice it, means using every possible opportunity to create a good impression with your audience. It’s the cumulative effect of every newspaper ad, radio spot, store display, event, packaging, word-of-mouth and more–to define who you are and what makes you different. So how do you make every project fresh, but keep them all integrated in the same family? Yep, branding.