Direct Mail
Direct mail can be a highly cost-effective way to reach a carefully targeted audience. It also provides a unique opportunity to test and evaluate messages, lists, formats and other highly measurable factors to fine-tune your marketing efforts. Like every other marketing endeavor, we think the key is being respectful of your audience – worthy of their time. Do it well, and enjoy a good return on your investment. Otherwise, it’s junk.
Direct mail can be a highly cost-effective way to reach a carefully targeted audience. It also provides a unique opportunity to test and evaluate messages, lists, formats and other highly measurable factors to fine-tune your marketing efforts. Like every other marketing endeavor, we think the key is being respectful of your audience – worthy of their time. Do it well, and enjoy a good return on your investment. Otherwise, it’s junk.