Projects
Red Apple Markets – Lobster Drop:
Red Apple Markets asked that we create a look for their periodic Lobster Drop event to be used predominately in their print ad. Using illustrated parachuting lobsters created a sense of urgency (and fun) for the events. Other print and collateral were created for select stores including ROPs, posters, danglers and ADVO inserts. Kobalt also created similar illustrations to support other seafood events.
Red Apple Markets – Lobster Drop:
Red Apple Markets asked that we create a look for their periodic Lobster Drop event to be used predominately in their print ad. Using illustrated parachuting lobsters created a sense of urgency (and fun) for the events. Other print and collateral were created for select stores including ROPs, posters, danglers and ADVO inserts. Kobalt also created similar illustrations to support other seafood events.
Hood Canal IGA – Grand Opening:
The first of several IGA Market Fresh stores to open, Kobalt was faced with the challenge of creating a template that each grand opening could adapt to their product selection and events. A custom logo identity was created to serve as a headline for the print materials. Banners, theatre signs, postcards, ROPs and other various collateral were tailored to support each separate opening.
Hood Canal IGA – Grand Opening:
The first of several IGA Market Fresh stores to open, Kobalt was faced with the challenge of creating a template that each grand opening could adapt to their product selection and events. A custom logo identity was created to serve as a headline for the print materials. Banners, theatre signs, postcards, ROPs and other various collateral were tailored to support each separate opening.
Metropolitan Market – Postcard Series:
This series of six direct mail postcards were developed to complement the same creative direction as their grand opening—incorporating the brand color palette for each different week. The use of iconic food graphics created a clean, balanced look that featured a larger “free” center item. The featured item for each is unique to Metropolitan Market stores, and were art directed and shot in Kobalt’s in-house photo studio.
Metropolitan Market – Postcard Series:
This series of six direct mail postcards were developed to complement the same creative direction as their grand opening—incorporating the brand color palette for each different week. The use of iconic food graphics created a clean, balanced look that featured a larger “free” center item. The featured item for each is unique to Metropolitan Market stores, and were art directed and shot in Kobalt’s in-house photo studio.
City of Portland, Bureau of Planning and Sustainability – Portland Plan Primer:
This 56-page awareness publication educated the city’s residents on its future growth goals. As the developmental process of the Portland Plan spans five years, for this early stage (year two) the creative needed to feel like a work-in-progress. Solution: a crafty, scrapbook journal.
City of Portland, Bureau of Planning and Sustainability – Portland Plan Primer:
This 56-page awareness publication educated the city’s residents on its future growth goals. As the developmental process of the Portland Plan spans five years, for this early stage (year two) the creative needed to feel like a work-in-progress. Solution: a crafty, scrapbook journal.
Grocery Circulars:
For many years now, Kobalt has provided exceptional support for Unified Grocers and their member retailers. Standard, tabloid, ribbi, dink, spadia, pop-out and overwrap are just some of the formats we develop designs for on a regular basis. As important as making each ad look visually engaging and read well, paramount attention is required for all of its inherent details. Our team thrives in the details—and publications such as these demands that we do. Thousands of details, accurately accounted for, each and every week, with strategic creative to boot.
Grocery Circulars:
For many years now, Kobalt has provided exceptional support for Unified Grocers and their member retailers. Standard, tabloid, ribbi, dink, spadia, pop-out and overwrap are just some of the formats we develop designs for on a regular basis. As important as making each ad look visually engaging and read well, paramount attention is required for all of its inherent details. Our team thrives in the details—and publications such as these demands that we do. Thousands of details, accurately accounted for, each and every week, with strategic creative to boot.
Livin’ Local:
Local, independent grocers enjoying the benefits of buying local, and inviting communities to enjoy the same—that’s Livin’ Local. This brand loyalty program’s two creative directions for “conventional” and “upscale” store formats promotes sustainability locally through print and point-of-sale advertising on key grocery items and community-driven awareness initiatives.
Livin’ Local:
Local, independent grocers enjoying the benefits of buying local, and inviting communities to enjoy the same—that’s Livin’ Local. This brand loyalty program’s two creative directions for “conventional” and “upscale” store formats promotes sustainability locally through print and point-of-sale advertising on key grocery items and community-driven awareness initiatives.
Unified Grocers – Signature Angus Beef:
The Signature identity was developed to be used as the parent brand for a multi-tiered beef program. Identities and POS materials were created for the Signature Angus Beef and Signature Choice Angus Beef using bold color palettes, easy to read typography, and styled beef photography. Included in the POS materials were danglers, sign toppers, posters, hat design, rail strips, labels and case dividers.
Unified Grocers – Signature Angus Beef:
The Signature identity was developed to be used as the parent brand for a multi-tiered beef program. Identities and POS materials were created for the Signature Angus Beef and Signature Choice Angus Beef using bold color palettes, easy to read typography, and styled beef photography. Included in the POS materials were danglers, sign toppers, posters, hat design, rail strips, labels and case dividers.
Joe’s Sports, Outdoor & More – Packaging & Brand Book Resource Guide:
Working cooperatively with another Portland agency, Kobalt developed this comprehensive 28-page brand book as a resource guide, including 15 package and apparel designs with supplementary style guide protocols. International distribution of this brand book to third-party vendors ensures that package and manufacturing developers have the creative resource necessary for executing to the brand’s standards correctly.
Joe’s Sports, Outdoor & More – Packaging & Brand Book Resource Guide:
Working cooperatively with another Portland agency, Kobalt developed this comprehensive 28-page brand book as a resource guide, including 15 package and apparel designs with supplementary style guide protocols. International distribution of this brand book to third-party vendors ensures that package and manufacturing developers have the creative resource necessary for executing to the brand’s standards correctly.
Banfield Pet Hospitals – Brand Identity:
For over a decade we helped Banfield grow into the world’s largest veterinary practice. In addition to creating their identity system, we also developed a large, 82-page brand book. A resource used as both an educational tool for Banfield’s 6,000+ employees, and a design reference for their 700+ individual hospitals on small, locally produced communication pieces.
Banfield Pet Hospitals – Brand Identity:
For over a decade we helped Banfield grow into the world’s largest veterinary practice. In addition to creating their identity system, we also developed a large, 82-page brand book. A resource used as both an educational tool for Banfield’s 6,000+ employees, and a design reference for their 700+ individual hospitals on small, locally produced communication pieces.
